Comments on: Google ad targeting genius example

By: Michael VanDeMar

Michael VanDeMar — Tue, 01 Jul 2008 16:44:17 +0000

To be fair, there is also the slight chance that the AdWords advertiser himself was a bit clueless, and choose Propeller.com for site targeting.

By: Svetlana Gladkova

Svetlana Gladkova — Tue, 01 Jul 2008 06:16:18 +0000

Pretty funny example and an interesting find definitely but I think it has a very simple explanation: Propeller simply does not offer lots of context to the links and votes so Google has problems identifying what the content actually is. So maybe it’s more of a problem with Propeller tags that they have chosen for the site themselves when configuring the account for Adsense.

By: Bill Hartzer

Bill Hartzer — Mon, 30 Jun 2008 19:50:03 +0000

Just goes to show how “loose” Google’s broad match is.

By: Anonymous

Anonymous — Mon, 30 Jun 2008 16:20:49 +0000

I’v seen a better one of ‘Male Virgin’ next to a google search for WoW. lol