Targeting new customers, including women and older people, Nintendo Co has launched its “Wii Fit” exercise game in the United States. Nintendo’s new Wii Fit combines fun and fitness in ways that will have people getting up off their couches, moving around, having fun and maybe even breaking a sweat. Wii Fit gets everyone pumped up about making enjoyable physical activities as part of their daily routines. Wii Fit even tracks users’ progress, which lets people see how they have improved while challenging them to better their scores and stay motivated to keep going.
Cost of the game is around $89.99. It comes packaged with the Wii Balance Board accessory, a precisely engineered platform that senses both weight and shifts in movement and balance. The Wii Balance Board connects wirelessly to the Wii console and serves as the centerpiece for more than 40 fun activities that challenge users in areas like yoga, aerobics, strength training and balance. Helpful virtual trainers in the game talk users through the different activities and make suggestions for improvement. Wii Fit is easy for anyone to try and is part of Nintendo continues plans to expand the world of video games to new audiences, a company release said.
Wii Fit, which has sold more than 2 million in Japan, starts with a simple measurement that calculates an adult user’s Body Mass Index, or BMI. From there, the Wii Balance Board accessory can be used as a platform for twirling a virtual Hula Hoop, shredding on a virtual snowboard, performing leg extensions or doing a downward-facing dog yoga pose. Wii Fit contains a wide variety of fun games and physical activities that target the body’s core.
Different people in the same household can use Wii Fit and track their progress separately. Users’ Mii caricatures even reflect their fitness levels and change as people become more proficient at the activities. It is the first video game system ever included in the President’s Challenge, a program of the President’s Council on Physical Fitness and Sports that encourages all Americans to make physical activity a part of their daily lives. Wii Fit builds on that honor by encouraging people to keep their bodies moving.
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