If you ask me, the jury is still out.

MindWorks Global has been in the news for while every since Orange County Register decided to try them out.

Some were quick to jump to conclusions, and pronounced its death even before it began. However, what I hear after a little while of watching them is that generally, newspapers’ experiments with outsourcing some of their functions to Indian companies have been successes. If there were failures, I haven’t come across them yet. But then one would expect secret projects like that to stay under the carpet too, especially if they fail.

You can take a look at MindWorks’ services here – Copy editing, Design, Ad-building, Special Sections and online community management.

Can it really work? Well… it’s not easy, it’s defintiely hard work, but possibly it can be pulled off without any noticeable decline in quality. Whether they actually have the right kind of processes that can make it a success – that we will know when some major newspaper announced that yes, finally we are jumping into this. Till then its probably best not to judge.

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